For those about to pitch your video idea to a group, we salute you. This three-part series is designed to help you decide on a style for your presentation and approach to the decision makers in your organization. We encourage you to pick the style that best suits you, the idea in question, and the decision-makers in your organization. And when you’ve been given the green light, let us know- we’re ready to start production and help however we can!
Why It Works: Barbie’s Imagine the Possibilities Campaign
Creativity Without Narrative Structure
A couple of weeks ago, Team Trove went on an outing to watch Knight of Cups, a movie written and directed by Terrence Malick and starring Christian Bale.
After over two hours of creepy voice overs and clip after clip of a brooding Christian Bale, the movie was finally over and it led to an interesting discussion on the use of narrative structure in film. We concluded that creativity without narrative structure-whether in movies, commercials, etc.- comes off as either pretentious, lazy, or just bad.
Here's why it's important to bind creativity to the limits of narrative structure:
Our New Promo Reel is Here
We Review the Oscars
We were definitely anticipating the Oscar’s this year for several reasons: 1. It’s the Oscars, duh. 2. We’ve watched almost all the nominated films 3. We wanted to know if Leo would get snubbed yet again.
Overall, we were very impressed with the show’s production value and the attitudes of the nominees and winners of the night. Here’s what we loved along with what confused and surprised us.
Oscar Inspirations: Top Performers on Screen
This three-part series will pull inspiration from the 2016 Academy Award nominated films, hopefully pushing you to explore new strategies in your film projects. Don’t worry too much about the execution of these ideas; the Trove team is ready and willing to produce the Best Picture you’re dreaming about!
Oscar Inspirations: Telling Tough Stories
This three-part series will pull inspiration from the 2016 Academy Award nominated films, hopefully pushing you to explore new strategies in your film projects. Don’t worry too much about the execution of these ideas; the Trove team is ready and willing to produce the Best Picture you’re dreaming about!
Oscar Inspirations: When Stories Aren’t Getting Told
This three-part series will pull inspiration from the 2016 Academy Award nominated films, hopefully pushing you to explore new strategies in your film projects. Don’t worry too much about the execution of these ideas; the Trove team is ready and willing to produce the Best Picture you’re dreaming about!